ActiveCampaign vs SendinBlue which is better? (2020 compared)

Today we'll be comparing ActiveCampaign vs SendinBlue , to ultimately help you decide which is the best solution for you. The information below is based on real data from our community of users like you, giving you a truly unbiased comparison. In the collection " Email Marketing Services Compared (2020 Free & Paid)" ActiveCampaign is ranked 4th while SendinBlue is ranked 7th.

ActiveCampaign dominates with an overall user/editors rating of 4.4/5 stars with 3 reviews and SendinBlue user/editors rating is 4.1/5 stars with 1 reviews. This data is calculated in real-time from verified user reviews or editors rating if there isn't enough data for user rating.

If for whatever reason by the end of this comparison you are unable to choose between ActiveCampaign or SendinBlue, we have included a few useful alternatives like Constant Contact based on our community recommendations.

As far as Value for money goes, ActiveCampaign wins by 4.7 marks and ActiveCampaign is also voted as the easiest solution to use

Without further ado, let's look at a detailed breakdown of ActiveCampaign vs SendinBlue

77 FS


62 FS


Reviews
Starting Price $15/Month $25
Value for money 9.4/10 8/10
Quality of features score 9.4/10 9/10
Usability and Intuitiveness 8.6/10 8/10
Vendor Support 8/10 8/10
Likelihood of recommending
The reason for leaving
Unlimited Emails
Unrated

Unrated
Customizable Templates
Unrated

Unrated
Email Scheduling
Unrated

Unrated
Contact List Import
Unrated

Unrated
List Segmentation
Unrated

Unrated
Apps & Integrations
Unrated

Unrated
Email Automation
Unrated

Unrated
Tracking & Reporting
Unrated

Unrated
eCommerce integration
Unrated

Unrated
Split Testing
Unrated

Unrated

Pros & Cons


Why is ActiveCampaign better than SendinBlue?


FindrScore (fs) The Scoring is based on our unique algorithm that looks at reviews, votes, behavior, social signals and more. Learn more
+96

12 Reasons to consider this

  • ActiveCampaign is cheaper than SendinBlue
  • Free Trial is offered to perform testing
  • Easy to use even for a beginner
  • Compared to others the price is reasonable
  • The majority of our users are experiencing positive experience with ActiveCampaign
  • Great features list
  • A contender in Email Marketing Services Compared (2020 Free & Paid)
  • Has 15 highlight features
  • Has eCommerce integration
  • Has Unlimited Emails
  • Has Tracking & Reporting
  • Best for Customer support
  • Best for Ease of use
  • Best for Low cost software
  • Best for Complete solution
Scroll Down for more details

Why is SendinBlue better than ActiveCampaign?


FindrScore (fs) The Scoring is based on our unique algorithm that looks at reviews, votes, behavior, social signals and more. Learn more
+63

8 Reasons to consider this

  • Offers free plan with multiple advanced features
  • The majority of our users are experiencing positive experience with SendinBlue
  • Great features list
  • A contender in Email Marketing Services Compared (2020 Free & Paid)
  • Has 15 highlight features
  • Has Unlimited Emails
  • Has eCommerce integration
  • Has Tracking & Reporting
  • Best for Customer support
  • Best for Ease of use
  • Best for Low cost software
Scroll Down for more details

Overview


ActiveCampaign ActiveCampaign
(3 votes)

N/A/5

G2
+

N/A/5

Capterra
+

N/A/5

Trustpilot

ActiveCampaign originally started its journey as an email marketing platform to help businesses keep in touch with the potential customers Over the years, the company transitioned itself to become a... Read full review

Visit Website
Comparison winner
SendinBlue SendinBlue
(1 vote)

N/A/5

G2
+

N/A/5

Capterra
+

N/A/5

Trustpilot

SendinBlue is an email marketing and marketing automation software It is GDPR complaint and offers tons of features for you to leverage your marketing campaigns With SendinBlue, you get access to... Read full review

Visit Website

Ratings

When evaluating weather to go with ActiveCampaign or SendinBlue which two criteria is most important to you.

ActiveCampaign offers the best value for money and is also the is easier to use — deciding between the two is a question of tradeoffs.




Standout Features

1. Landing Pages

  • ActiveCampaign
  • SendinBlue
  • {{LandingxPages_2.status}}

    2. Unlimited Emails

  • ActiveCampaign
  • {{UnlimitedxEmails_1.status}}
  • SendinBlue
  • {{UnlimitedxEmails_2.status}}

    3. eCommerce integration

  • ActiveCampaign
  • {{eCommercexintegration_1.status}}
  • SendinBlue
  • {{eCommercexintegration_2.status}}

    4. Tracking & Reporting

  • ActiveCampaign
  • {{TrackingxxxReporting_1.status}}
  • SendinBlue
  • {{TrackingxxxReporting_2.status}}

    5. Split Testing

  • ActiveCampaign
  • {{SplitxTesting_1.status}}
  • SendinBlue
  • {{SplitxTesting_2.status}}

    6. Send Time Optimization

  • ActiveCampaign
  • SendinBlue
  • {{SendxTimexOptimization_2.status}}

    7. SMS

  • ActiveCampaign
  • {{SMS_1.status}}
  • SendinBlue
  • {{SMS_2.status}}

    8. List Segmentation

  • ActiveCampaign
  • {{ListxSegmentation_1.status}}
  • SendinBlue
  • {{ListxSegmentation_2.status}}

    9. Lead Prospecting

  • ActiveCampaign
  • SendinBlue
  • {{LeadxProspectingx_2.status}}

    10. Email Scheduling

  • ActiveCampaign
  • {{EmailxScheduling_1.status}}
  • SendinBlue
  • {{EmailxScheduling_2.status}}

    11. Email Automation

  • ActiveCampaign
  • {{EmailxAutomation_1.status}}
  • SendinBlue
  • {{EmailxAutomation_2.status}}

    12. Customizable Templates

  • ActiveCampaign
  • {{CustomizablexTemplates_1.status}}
  • SendinBlue
  • {{CustomizablexTemplates_2.status}}

    13. Contact List Import

  • ActiveCampaign
  • {{ContactxListxImport_1.status}}
  • SendinBlue
  • {{ContactxListxImport_2.status}}

    14. Automated follow-ups

  • ActiveCampaign
  • SendinBlue
  • {{Automatedxfollowxups_2.status}}

    15. Apps & Integrations

  • ActiveCampaign
  • {{AppsxxxIntegrations_1.status}}
  • SendinBlue
  • {{AppsxxxIntegrations_2.status}}

    16. Site Messages

  • ActiveCampaign
  • {{SitexMessages_1.status}}
  • SendinBlue
  • 17. Facebook Lead Ads

  • ActiveCampaign
  • {{FacebookxLeadxAds_1.status}}
  • SendinBlue
  • 18. Event Marketing

  • ActiveCampaign
  • {{EventxMarketing_1.status}}
  • SendinBlue
  • 19. Dynamic Content

  • ActiveCampaign
  • {{DynamicxContent_1.status}}
  • SendinBlue
  • We have ordered the list of features above by what users are telling us is more important to them. Technology is fast-moving so we always suggest that you check ActiveCampaign and SendinBlue details page for any changes not mentioned here. Looking at the top 3 features Look at Unlimited Emails both ActiveCampaign and SendinBlue scores below the industry.



    Your trust and accuracy is our top concern, we do our best to keep all information up to date and rely on your feedback along with the product creator to ensure the information you see today is accurate, That being said if you have ever used either ActiveCampaign or SendinBlue spare 5 seconds of your time to help spot check the information below. Learn more.

    Does ActiveCampaign offer Image Library feature?
    Does SendinBlue offer Image Library feature?

    There is an old notion that higher price equals better quality, whilst that is sometimes the case. The chart above aims to give clarity whether there is a correlation between Price and the FindrScore.

    SoftwareFindr Radar

    The SoftwareFindr Radar compares all solutions on our platform in your chosen category and tries to segment them to give you a visual representation of the market. All the solutions are compared two-dimensionally which takes into account their FindrScore which is given based on numerous data points and research frequency. The average FindrScore for products like ActiveCampaign is 10 which we've used as a threshold to only show the top 10 solutions.

    The SoftwareFindr Radar compares all solutions on our platform in your chosen category and tries to segment them to give you a visual representation of the market. All the solutions are compared two-dimensionally which takes into account their FindrScore which is given based on numerous data points and research frequency. The average FindrScore for products like ActiveCampaign is 0 which we've used as a threshold to only show the top 10 solutions.

    The SoftwareFindr Radar compares all solutions on our platform in your chosen category and tries to segment them to give you a visual representation of the market. All the solutions are compared two-dimensionally which takes into account their FindrScore which is given based on numerous data points and research frequency. The average FindrScore for products like ActiveCampaign is 77 which we've used as a threshold to only show the top 10 solutions.

    Pricing


    '; Pricing Model Open Source -1 % Subscription63% '; Freemium19% '; One-time License19% Promotional Offers 0% Free Trials 33%
    $ 1682.25

    That is the average price for a solution in this field.

    low Mid High
    After analyzing 8 similar solutions the data above show that Mad Mimi offers the lowest starting price while Drip offers the highest entry price.That being said is also worthtaking a closer look at what's on offer because sometimes you may get way more value for a solution with a higher entry price and vise versa.

    Adoption By Geography

    According to our data gathered on our platform ActiveCampaign is more popular in following countries- Canada

    According to our data gathered on our platform SendinBlue is more popular in following countries - India

    In order to give you more personalized recommendations, we tailor the ranking of a product to reflect what users are currently using in your geographical area.


    Type of Support to Expect


    • Live Chat
    • Mail
    80%

    Continue to seek out vendors after Good Experience
    80%

    Continue to seek out vendors after Good Experience
    • Mail
    • Phone

    Looking at data gathered on our platform the industry average for this category is 50.67% satisfaction rate which means both ActiveCampaign and SendinBlue is above this category average

    Video Review


    No Video Provided 1

      After analyzing the data on our platform, it's clear that whenever ActiveCampaign and SendinBlue go head to head within the same category ActiveCampaign has continued to be more popular over SendinBlue. This ranking data gives you a better understanding of how these solutions stack up in various use cases.

      What Real Users Are Saying


      Here at SoftwareFindr we are all about learning from the people who came before us. Our entire platform is powered this way learning from people like you who use software like ActiveCampaign or SendinBlue every day. We rely not only on your reviews but feature ratings on interaction on the platform to help inform the next set of buyers.

      • Most Helpful Favorable Review

        ActiveCampaign is also a winner of our 2017 Appealie award. We get great open rates and love the automation provided.

        -Appealie Awards
      • Most Helpful Critical Review

        Excellent value for money, and hands down one of the most advanced email provider I have used. What I like most is there automation template which allows you to do cart abandonment, user engagement an...

        -Brian
      • Read all ActiveCampaign review

      Average FindrScore in this Category

      1. 0%
        Lowest score
      2. 49%
        Average score
      3. ';
        83%
        Highest score

      Behind the scenes


      Hmm,sorry no one has uploaded a screenshot of the user interface yet.

      Hmm,sorry no one has uploaded a screenshot of the user interface yet.

      Which Should You Choose

      It's a win for ActiveCampaign ! ActiveCampaign offers Live Chat, Mail which users are happy with. Looking at the data gathered on our platform ActiveCampaign has a higher FindrScore of 77 which indicates that it could be a better fit over SendinBlue However, you get a lot more functionality and flexibility with SendinBlue which you may need to take into consideration. Hopefully, you now have a clear picture of ActiveCampaign and SendinBlue pricing, features and user-experience provided these solutions. Both have pros and cons and which you choose will depend on your integration needs, pricing and more. Whichever solution you go with, please come back and leave a review for that product so others can benefit from your experience.

      Visit Website

    Frequently Asked Questions

    Q. Is SendinBlue better than ActiveCampaign?

    Ans. We have analyzed 1682 data points to answer this question, in 2020 SendinBlue is better than ActiveCampaign. the scoring 96 whilst ActiveCampaign scored 63

    Q. For beginners which is better SendinBlue or ActiveCampaign?

    Ans. We ask this very question to our readers and the results are in, ActiveCampaign scored better that SendinBlue by 6 points crowing it the most user friendly.

    Q. What's the price difference between SendinBlue and ActiveCampaign?

    Ans. The solutions are priced slightly different so calculating the price would need to be over a set period. ActiveCampaign is subscription whilst SendinBlue is freemium,

    Q. What is the difference between SendinBlue and ActiveCampaign?

    Ans. The main difference beyond price and support, is SendinBlue has an overall higher FindrScore which looks at over 1682 data points powered by real user testing and overall satisfaction.

    Q. Out of SendinBlue and ActiveCampaign which as the better support?

    Ans. The data gathered shows that SendinBlue as a slightly better user satisfaction that ActiveCampaign.

    Q. What are a few good alternatives to SendinBlue and ActiveCampaign?

    Ans. Users who research SendinBlue and ActiveCampaign also look at Constant Contact which as a FindrCsore of 47, See 8 more similar solutions

    Q. SendinBlue or ActiveCampaign which is good for beginners?

    Ans. Looking at the scorecard for both these products, the results show that ActiveCampaign is better for beginners

    Q. Which is better, SendinBlue or ActiveCampaign in 2020?

    Ans. We’ve asked this very question to users like you and the results are in. The majority of users are recommending SendinBlue.

    Q. How does SendinBlue compare to ActiveCampaign?

    Ans. The main difference beyond price and support, is SendinBlue has an overall higher FindrScore which looks at over 1682 data points powered by real user testing and overall satisfaction

    Other Alternatives to consider



    So ActiveCampaign and SendinBlue isn't cutting it for you? Here are a few alternatives with similar features that users on our platform also looked at. For a more in-depth breakdown, we always recommend checking out the dedicated alternative page which gives more data on why which solution is recommended. If the price is a big factor to you, the MailChimp might be worth looking at. For an all-round great solution, then ConvertKit as the highest FindrScore.



    Was this comparison helpful?

    Who wrote this? Tell us why below?Need rewriting! Tell us why below?Average! Tell us why below?Great, but needs more detail.Just what I needed. Thanks (71 votes, average: 2.45 out of 5)
    Loading...